What I do
I work across engineering leadership, AI transformation, product analytics, frontend architecture, and user experience.
Engineering Leadership
I lead product-minded engineering teams, improve execution systems, mentor engineers, and help align technical work with product and business outcomes.
AI Transformation
I help teams move toward AI-native development through better documentation, agentic workflows, MCP infrastructure, coding-agent practices, and Spec-Driven Development.
Product Analytics & SaaS Platforms
I work on products that turn user behavior into product decisions: dashboards, funnels, retention, paths, session replay, reporting, integrations, and high-scale event systems.
Frontend & UI/UX Consulting
My foundation is frontend engineering and UI/UX. I care about building experiences that are not only technically scalable, but also clear, usable, and valuable.